TWIPLA (Visitor Analytics IO) – Datenschutzorientierte Webseiten-Statistiken, Sitzungsaufzeichnungen, Heatmaps, Umfragen und Abstimmungen

Beschreibung

THE COMPLETE WEBSITE INTELLIGENCE PLATFORM FOR WORDPRESS

Losing trackable website data due to missing visitor consent is a major challenge for businesses but we’ve solved it.

Finally get the full picture with the only analytics that doesn’t need visitor consent.

• Identify your site’s weak spots by analyzing your visitors’ behavior via heatmaps, events, session replays, and funnels, as well as a survey tool.
• A complete web analytics solution trusted worldwide with 2.5 million installs, offering unique feature set combinations that remove data silos.
• Stop guessing; get real-time analysis of your web presence with instant, unsampled site KPIs – all presented in an intuitive interface.
• Stop losing data, protect your visitors from data theft and reveal up to 4x more traffic you wouldn’t see otherwise using our innovative cookieless and consentless tracking technology.

„One of the best ways to measure analytics.“
„This is like Google Analytics on steroids. It has so much functionality and it’s really simple to get started and set up. I love it because I can track visitor metrics to my websites — and my clients‘ websites.“

AWARDS AND TESTIMONIALS

• 65+ analytics industry awards since 2019
• High performer – winter 2024 (G2)
• Top for enterprise customer support 2024 (SoftwareSuggest)
• Famous clients include Virgin Atlantic Group, Insight Enterprises (Fortune 500) or the Technical University of Munich
• 4.7/5 user rating – GetApp, Capterra, and Software Advice
• Top-ranked analytics suite in the Wix App Marketplace

„Exceptional Analytics App for Website Insights“
„I recently integrated the TWIPLA app into my website, and I must say, it has been an absolute game-changer! This app provides comprehensive and insightful data about my website visitors, allowing me to make informed decisions and improve my online presence.
The user interface is incredibly user-friendly, making it a breeze to navigate through the various features and analytics. I was able to effortlessly track important engagement metrics such as visitor traffic, user page views, bounce rate stats, and even geographics and demographics statistics of visitors.
One of the standout features of this app is its real-time stats tracking. It offers up-to-the-minute data, enabling me to monitor the effectiveness of my marketing campaigns and adjust strategies on the go. This has been instrumental in boosting my website’s performance and conversion rates.
I wholeheartedly recommend the TWIPLA app to anyone looking for a powerful analytics tool for their website. It offers an exceptional user experience.“
— TWIPLA user

THREE PILLARS OF WEBSITE INTELLIGENCE (+ECOMMERCE ANALYTICS)

TWIPLA is bursting with 20+ site statistics tools and features across all the insight pillars that businesses need to understand visitors and effectively optimize their online presence:

1. Complete Website Statistics: All the daily, weekly, and monthly visitor site stats, with the advanced tools you need to understand performance from every angle – use these statistics as a guide to understanding visits, as well as optimization, resource allocation, and outreach.
2. Visitor Behavior Analytics: Enjoy intuitive visualizers like session recordings, heatmaps, funnels, or events to see your site from the perspective of its visitors – use these to improve the customer experience and increase sales or signups.
3. Visitor Communication: Contact your visitors directly – use these to know your customers even better, get enhanced visitor insights, or identify problems that you might have missed otherwise.
4. eCommerce Analytics: Gain deep insights into your webstore – track KPIs, customer behavior, and product popularity to refine your store design, optimize offerings, and boost revenue.

PRICING

• Free forever plan available
• Paid plans start from $2.99 a month
• Additional custom enterprise plan with help from Support Specialists
• Free, unrestricted 30-day free trials available for all paid plans
• 20% discount on annual subscriptions
• Up to 6 months unlimited access for Startup Program members – worth up to €10,000

PRIVACY-PERFECT WEBSITE ANALYTICS

TWIPLA is a privacy-friendly WordPress site analytics integration. In default Maximum Privacy Mode, there’s no fingerprinting, IP tracking, or page history tracking. This enables your business to legitimately leverage analytics under all global laws with no compliance work, as attested by rulings in Germany and France – two of the strictest data protection authorities in the EU.

An advanced cookieless – and consentless – tracking system also means that you can use TWIPLA legally without a cookie banner. This removes an ugly barrier to data collection and increases your web traffic visibility by up to 400%.

TWIPLA also has three lower-threshold privacy modes for businesses that want a deeper visitor data set, and our dynamic Privacy Center allows you to set a different privacy mode for any visitor country of origin. These modes require a cookie banner, but our dual tracking code system means that you can still legitimately collect data on visitors that opt out of tracking, in line with Maximum Privacy Mode logic.

This system means that you can collect data on 100% of your website visitors, while still protecting their right to privacy.

COMPLETE SUITE OF FEATURES

Pillar 1: Complete WordPress Website Statistics

• Overview: All your live, top-level, and exact digital performance metrics and other stats in one place.
• Pages: Get popular page stats, learn content preferences, and understand how visitors navigate through your site.
• Visitors: Granular location statistics and insights about user country, city, and district, as well as browsing habits and other visit stats.
• Devices: See mobile, desktop, and tablet device usage preferences, as well as operating system, browser, and resolution statistics.
• Incoming Traffic: Statistics that enable you to monitor the performance of all your digital channels.
• Outgoing Traffic: Learn where visitors go after leaving your site, and track exit pages stats, affiliate links, and other partnerships.
• Custom Dashboards: Consolidated, customizable, and shareable reports from across the toolkit.
• UTM Campaigns: Monitor the performance of marketing campaigns.
• Competitors: Benchmark performance against different sectors and countries.
• Company Reveal: Match website visitors to their business network or related company.

Pillar 2: Visitor Behavior Analytics

• Sitzungsaufzeichnungen: Watch real session videos to see where users click, scroll, and move.
• Heatmaps: Activate these to see how traffic collectively engages with webpages, including click, scroll, and move tracking.
• Conversion Funnels: Improve conversions by using tracking visualizers to identify bottlenecks, dropouts, and other obstacles on the path to purchase.
• Event Tracking: Customize the insights you see by tracking any visitor action imaginable.

Pillar 3: Visitor Communication

• On-Page Polls: Create in-page questionnaires and get targeted feedback from visitors as they browse.
• Dedicated-URL Surveys: Publish off-page questionnaires and embed the dedicated URL anywhere.
• Advanced Analytics: Get detailed statistics and insights on participant responses, behavior, and dropout rates.

Privacy Features:

• Maximum Privacy Mode: Use TWIPLA in a default mode that is CCPA, GDPR, and ePrivacy-compliant.
• Dynamic Privacy Center: Choose from three other lower-threshold privacy modes (Light Privacy Mode, Medium Privacy Mode, and GDPR Privacy Mode) that still give you access to all tools and statistics.
• Cookieless Tracking: Adopt advanced tracking technology that keeps website visitor data safe.
• Dual Tracking Code System: Where TWIPLA is set away from Maximum Privacy Mode, integrate the second tracking code to the cookie banner opt-out button to legitimately collect a data fundament on all website visitors.
• Custom Country Data: Set a different privacy mode for any website visitor country of origin.
• Data Storage: Data is stored in ISO 27001-certified data centers in Falkenstein, Germany.
• Data Ownership: Become independent with your analytics by having 100% control over your website data, which we don’t sell or transfer to third parties.
• Data Access: Collaborative tools make it easy to work with others while controlling access to sensitive data.

Other Features:

• eCommerce Statistics: Key performance indicators, customer purchase records, and granular sales statistics for webstore owners.
• Visitor Segmentation: Create user personas and tailor reports to the audience segments that matter to your analytics with a single click.
• Alarming Behavior Events: Reveal visitor interactions that point to potential site UX issues (dead/rage clicks, excessive scrolling, etc.) and technical bugs, which are limiting revenue opportunities.
• Website Error Tracking: See any site issues like broken links or loading issues that are negatively impacting visitor journeys and conversion rates.

FIVE COMMON ANALYTICS PROBLEMS SOLVED BY TWIPLA

1. No Missed Customer Data: Track every site visitor – a 400% increase on cookie-based alternatives.
2. No Compliance Headaches: Adopt consentless analytics that meets all legal privacy requirements.
3. No Need for Additional Tools: Work with a complete analytics solution that offers cross-platform insights.
4. No Disconnected Data Silos: Use a central hub that reports on every aspect of your digital presence.
5. No Confusion or Complications: Choose a simple and intuitive analytics platform, designed for businesses with any statistics skill level.